How
to Groom Your Guy in 5 Ways
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by Livia Mercer
When my husband and I started getting to know each other,
the first thing I noticed as a beauty therapist was how bad
his skin was. Not that he had any major problems; his skin
was just neglected, in need of some TLC. And I told him so.
Ever keen to impress, he asked me what he should do about
it.
So me being my helpful self, I proceeded to educate him about
skincare. A little while and a couple of hundred dollars later
he left the shop with a bulging bag and a dazed expression
on his face. And then he married me. I guess he thought this
was the cheaper option. We still talk about that day.
Today however, male grooming is becoming big business. One
cosmetic company after another are launching new mens ranges,
eager to capitalise on this new trend of men wanting to look
and feel their best. But if your guy isn't ready just yet
to go out and get his own skincare range, here are a few tips
to help him out.
1) Men are creatures of habit! Don't introduce too
many products all at once. It will just overwhelm him and
he won't use them at all. Start with one product, maybe a
cleanser and when he is comfortable using it introduce the
next item. Eg: moisturiser.
2) He doesn't need a separate mens range! Yes it's
true mens skin is generally a bit thicker and oilier than
womens but some men have dry, dehydrated skins too. There
is nothing in mens skincare ranges that makes it especially
for men. Other than packaging. He can use yours or you can
use his. As long as it's tailored to his skin type.
3) Generally men don't like products that are highly fragranced!
If you want to encourage him to use your products opt for
low fragranced ranges. This is better for you as well because
fragrance is the No1 skin allergen.
4) Place products in a convenient place! I found through
experience that if a product is handy it will be used. That's
why I keep my cleansers and scrubs in the shower and my eye
cream, serum, moisturiser and sunscreen in one basket in the
bathroom cabinet. So when you pull it out it's all there ready
to be used without having to search for it. Remember tip 1!
5) Finally, if there is one thing you must get your man trained
to do is wear sunscreen daily! Statistics show that men still
don't do this. Sure they slip, slop, slap when going to the
beach but forget about sun exposure during the course of everyday
living. Either get him to use a moisturiser with a high SPF
or use an oil free sunscreen such as Clinique City block 30+
or Megan Gale invisible zinc.
The great thing about males is that they want to look good
without much fuss. So by making a few suggestions and introducing
a few products into his daily routine, he will soon notice
the difference in his skin. And because they are creatures
of habit once the habit is established they will be hooked.
Not that they will ever admit it!
© 2006-2007 Livia Mercer - The Beauty Review Online Magazine
About the Author:
Livia Mercer is the creator of The Beauty Review. A FREE monthly
online magazine for women who love beauty and cosmetics and
want REAL product reviews by REAL women. For a free, subscription,
visit: http://www.thebeautyreview.com.au
Keywords: male grooming, manscaping, guy, men, men's grooming,
men's skincare, mens
NOTE:
You're welcome to "reprint" this article online as long as
it remains complete and unaltered (including the "about the
author" info at the end), and you send a copy of your reprint
to livia@thebeautyreview.com.au
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